ELVA
Democratising financial wellbeing
Zephyr redefined MyWagez, as Elva, a socially responsible financial wellness company while helping them to raise 1.2m in investment and onboard their first 8 major clients including 1 PLC.
STEP 1 – DIGITAL STRATEGY
Proposition Development
We helped Elva define their proposition in order to stand out from their competition.
STEP 1 – DIGITAL STRATEGY
Go to Market Strategy
We isolated key channels for growth and industries to target.
STEP 2 – Design and Build
Branding
We completely rebranded the business to Elva based on their newly defined proposition.
STEP 2 – DESIGN AND BUILD
UX and UI
We created a highly malleable UI that would allow Elva to evolve rapidly over time.
STEP 3 – GRWOTH MARKETING
Asset Creation
Across their designated marketing channels, we generated a range of assets.
STEP 3 – GROWTH MARKETING
Linkedin Advertising
We ran paid Linkedin advertising campaigns designed to drive new business enquiries.
We rebranded Mywagez as Elva.
With the newly generated brand, Zephyr created a new website for Elva to explain the proposition.
We also redesigned their mobile application to fit the new brand and proposition and created compelling Linkedin campaigns to support their launch.
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