FLOAT

Democratising financial wellbeing

Zephyr redefined MyWagez, as Float, a socially responsible financial wellness company while helping them to raise 1.2m in investment and onboard their first 8 major clients including 1 PLC.

£1,220,000

Raised in 2020

8

Companies onboarded

35%

Month on month growth in 2020

OUR JOURNEY

Helping Float connect with employers across the UK

 

 

STEP 1 – DIGITAL STRATEGY

Proposition Development

We helped Float define their proposition in order to stand out from their competition.

STEP 1 – DIGITAL STRATEGY

Go to Market Strategy

We isolated key channels for growth and industries to target.

STEP 2 – Design and Build

Branding

We completely rebranded to Float based on their newly defined proposition.

STEP 2 – DESIGN AND BUILD

UX and UI

We created a highly malleable UI that would allow Float to evolve rapidly over time.

STEP 3 – GRWOTH MARKETING

Asset Creation

Across their designated marketing channels, we generated a range of assets.

STEP 3 – GROWTH MARKETING

Linkedin Advertising

We run paid Linkedin advertising campaigns designed to drive new business enquiries.




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