PANGAEA

Using AI to improve patient outcomes worldwide

Pangaea is a revolutionary AI health-tech company that allows biopharmaceutical and healthcare organisations to find and connect with patients at scale for clinical trials, marketing studies and drug development studies. Their Natural Language Processing technology is faster and more accurate than any other solution and allows companies to find patients at scale.

OUR JOURNEY

Explaining a complicated and highly technical proposition to clinicians and scientists

 

STEP 1 – DIGITAL STRATEGY

Proposition Development

We went through a discovery process before verbalising the Pangaea proposition.

STEP 2 – DESIGN & BUILD

Brand

We created a visual identity that positioned Pangaea as a future-facing technology company.

STEP 2 – DESIGN & BUILD

UX and UI

We went through a rigorous sitemapping, wireframing and visual design process.

STEP 2 – DESIGN & BUILD

Development

We then coded the site, creating compelling interactive and animated elements.

STEP 2 – DESIGN & BUILD

Animated video and illustration content

We created over 20 minutes of video content and bespoke illustrations for the site.

STEP 3 – GROWTH

Email Marketing and LinkedIn

We setup a Hubspot CRM from which Pangaea was able to launch their marketing activity.




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