Redesign a complex site and enable eCommerce growth
ONI, a pioneering company with a highly technical offering, approached Zephyr to modernise their extensive 400+ page website and introduce a new eCommerce capability for selling consumables. They needed a consistent, scalable design system and a phased rollout that would allow their internal team to remain agile without relying on ongoing agency support.
Delivered a flexible design system and phased rollout
We kicked off with in-depth workshops and competitor research to understand ONI’s unique value proposition. Zephyr then executed a brand refresh focused on establishing a unified visual language, enabling consistency across the site. Prioritising the most visited pages first, we redesigned and released new sections in phases to deliver immediate impact. Each component was built as an editable block, empowering ONI’s team to create new content independently. The result: a revitalised brand, a better user experience, and a site built for long-term scalability and growth.